Wealthy Affiliate Review 2020: Read This Honest Review Before You Join
Wealthy Affiliate is an online training platform that offers courses on affiliate marketing. Founded in 2005, it has grown to become a community of more than 1.4 million members comprising internet entrepreneurs and marketers. The helpful and responsive community distinguishes Wealthy Affiliate from other affiliate training programs. The platform also offers other tools for website building, market research, domain registration, etc. to help you set up your online business
*First month premium for only $19
When it comes to delivering on its promise, Wealthy Affiliate aces it. The course content focuses on arming you with the right training and strategies to start a business online. The combination of live webinars and videos along with text-based study materials makes the learning process more engaging. While these tools are useful for beginners, they lack the advanced features of modern tools that many of us use to make money online. The only thing left to be desired is the introduction of new-age digital marketing techniques in the course.
Wealthy Affiliate’s paid membership costs $49 per month. It gives you access to the full range of features, including educational resources, live chat, private messages, website builder, etc. The membership also covers the cost of website hosting and domain registration. Moreover, you get access to a basic version of the Jaaxy suite. If you want to get a first-hand experience of the platform, you can sign-up for free. Unlike other websites, your free membership on Wealthy Affiliate isn’t bound to a specific period.
Wealthy Affiliate provides you with a simple and intuitive interface. The member dashboard is fairly straightforward and helps you easily navigate different parts of the platform.
SiteRubix, the website building and hosting solution is integrated with WordPress. This makes it easier for you to build amazing websites in a few easy steps, without using complicated codes. However, the interface of Wealthy Affiliate seems quite outdated and could use a design upgrade.
If there is one aspect where Wealthy Affiliate is much better than its competitors, it is outstanding customer support. Being a community-driven platform, providing a seamless experience for members is integrated with its core principle.
Another distinguishing aspect is the direct contribution of WA founders. They are actively involved with the training, and you can reach out to them using the private messaging option. The close-knit WA community that you can access as a premium member ensures all your queries are resolved without significant delay.
*First month premium for only $19
The internet has opened up a plethora of new money-making opportunities such as affiliate marketing. If you have dabbled with the “make money online” niche, you have likely come across the name Wealthy Affiliate (WA). As a beginner, it is often difficult to find a reliable and trustworthy platform to fuel your affiliate marketing dream. To make matters worse, most of the Wealthy Affiliate reviews available are published by WA members, who coax you in their review to join as a premium member.
Before you take the plunge and join an affiliate training program, it is crucial to consider several factors. Do the features of the platform align with your requirements? Is the membership fee within your budget? Are you even ready to embark on the journey of becoming an affiliate marketer?
We will explore all this and more in this Wealthy Affiliate review. Before we weigh the pros and cons, let us take a closer look at the platform and its offerings.
Is Wealthy Affiliate Legit?
Wealthy Affiliate is an online training platform for aspiring affiliate marketers. When you sign-up as a member, even with a free membership, you get access to various types of educational resources. These include training, study materials, webinars, live chat sessions, etc. Each level of training focuses on different topics related to internet entrepreneurship, internet marketing, content creation, etc.
Unlike the scammy affiliate marketing platforms, Wealthy Affiliate doesn’t make claims of making you rich overnight. It doesn’t endorse the idea of making money while you’re asleep. Instead, it equips you with the right training, resources, and tools to help you start your online business.
However, as a beginner, you might be skeptical about trusting the platform. This is particularly difficult considering the plethora of biased affiliate reviews floating around on the internet. After all, reviews on Wealthy Affiliate are ironically incentivised by their affiliate program. In this review, we will present a neutral view of the platform and its features to help you decide if it is the best fit for you.
A Brief History
The platform was founded in 2005 by Kyle Loudon and Carson Lim. Both the founders had years of experience in internet marketing, blogging, and other aspects of making money online. Wealthy Affiliate was initially created as a keyword list membership platform. Today, it has transformed into a close-knit network of 1.4 million aspiring and experienced internet entrepreneurs from 193 countries.
It is this community that distinguishes Wealthy Affiliate from other affiliate training platforms. Wealthy Affiliate is known to have one of the most active member communities, that is always ready for problem-solving. Imagine being able to post your queries at any time of the day and receiving help from your peers and experienced members.
You can leverage the live chat feature to interact with other Wealthy Affiliate members. Additionally, the paid version lets you reach out to your peers via direct private messages. It is also worth mentioning that the founders, Kyle and Carson, continue to remain actively involved in the Wealthy Affiliate Community. You can use the private message feature to interact with them on a one-on-one basis.
With the community as its backbone, Wealthy Affiliate offers additional features such as website building and hosting and domain registration. Additionally, you get access to market research tools and even their own affiliate programs that can help you set up your online business. This makes Wealthy Affiliate an all-in-one platform to kickstart your affiliate marketing venture.
Wealthy Affiliate comes with a freemium membership model. You can sign-up for free to check out the platform and get the hang of it. The free version or Starter Package gives you limited access to various features. However, if you want to make the most of the platform, you can sign-up as a paid member (Premium Package) at $49 per month.
In the subsequent sections, we will take a closer look at each one of these features and determine their effectiveness.
Before we do that, let us take a quick look at the pros and cons of the platform:
Before we dig deeper into the features of Wealthy Affiliate, let us understand who it is made for.
Things to Consider Before Joining An Affiliate Marketing Course
In recent years, affiliate marketing has emerged as an ultra-competitive zone. It is no longer enough just to build a website and join a few affiliate marketing programs. As an affiliate marketer, the abundance of dubious and fraudulent has also made it difficult for you to establish your reputation and credibility with an honest review.
Thus, if you want to start an online marketing business and earn a sustainable passive income, you must develop a concrete strategy. especially if you’re going to compete with other affiliate marketers. You should have a website that attracts quality traffic and converts visitors into paying customers. This is exactly where a training platform like Wealthy Affiliate can be helpful.
You can, of course, find all the required information if you search the crevices of Google. However, as a beginner, you might be clueless about where to begin. It is always better if you have a supportive community of like-minded individuals to help you sail through the initial phase. This is one of the main advantages of joining an affiliate marketing training course.
That said, it is important to point out that Wealthy Affiliate is a platform designed primarily for beginners and intermediates. If you have years of experience as an online entrepreneur, you may not derive much value from it, especially as a free member. Most of its features, like the training, website builder, and market research tools, are very basic and not suitable for seasoned marketers. You might be better off finding a platform like Authority Hacker that covers more sophisticated strategies.
Here are a few other things you should consider before you join Wealthy Affiliate as a paid member:
In a nutshell, Wealthy Affiliate is a training platform that is suitable for new affiliate marketers, and the price for a premium membership isn’t that bad compared to other courses. We think you can’t go wrong with giving the premium membership a try, but you should be willing to invest months of hard work before the results start showing. Carefully weigh your options before you zero in on this one.
Let us now look closely at the features of Wealthy Affiliate and understand whether the platform delivers on its promise.
Wealthy Affiliate: Features & Benefits
As I’ve mentioned earlier, Wealthy Affiliate is a one-stop-shop for all your affiliate marketing needs as a beginner. It is time to decipher each of these features and understand how they fare.
Wealthy Affiliate primarily offers two different courses, namely Online Entrepreneur Certification and Affiliate Bootcamp. While the first course focuses on propelling your journey of internet entrepreneurship, the second course trains you to make money by promoting Wealthy Affiliate. Each course is divided into various levels. Every level deals with a specific aspect of setting up and/or promoting an online business, primarily through affiliate marketing.
The Online Entrepreneur Certification program comprises five levels, each consisting of ten lessons. The lessons include study materials as well as videos, making the learning process fun and interactive. The main topics covered are:
The Affiliate Bootcamp program aims to equip you with adequate training to make money by promoting Wealthy Affiliate. It is targeted at turning you into an affiliate of the platform. It is divided into seven levels consisting of ten lessons each.
A lot of topics covered in this course overlap with the Online Entrepreneur Certification program. Additionally, it delves deeper into the subject of pay-per-click (PPC) advertising. Let’s take a quick look:
Additionally, live webinars are conducted every week by experienced and successful Wealthy Affiliate members. They are a great way to interact with the community and get your queries resolved by experts. However, this feature is only available for paid members.
The training offered by Wealthy Affiliate is a good starting point for you to set up your online marketing business. The interface is simple and easy-to-use. I particularly admire this considering the endless hours I used to spend scavenging the internet for relevant information. Instead, you are presented with all the required information in a consolidated format.
One thing to note here is that both the training courses are available for free as well as paid members. This helped me get a glimpse of what the program has to offer before I decided to spend my hard-earned money. It also helped me determine whether Wealthy Affiliate is the right program for me.
However, Wealthy Affiliate’s training lacks the sophistication of advanced digital marketing courses. For instance, neither of the courses talk about off-page SEO and link building. This puts me off slightly because of the weight Google places on your website’s inbound link profile. It seems the founders haven’t upgraded the course content to keep it at par with the latest developments in digital marketing.
Instead, the training highlights PPC advertising and its benefits. While PPC campaigns are effective, they require you to shell out money. If you don’t monitor your campaign and optimize it, you can quickly exhaust your budget without any noticeable outcome. The training also doesn’t shed light on email marketing, a key facet to make money online.
Another aspect that bothers me is the repeated emphasis on becoming a WA affiliate. Apart from resulting in everyone churning out a mediocre Wealthy Affiliate review, this can be harmful to new marketers. As a beginner, it is essential for you to select a niche that resonates with your personality and build a niche-specific audience. When you start promoting the WA training, you bypass this process and miss out on valuable learnings.
Website Builder and Hosting Solution
Wealthy Affiliate keeps its promise of being an all-in-one platform by offering a website builder. SiteRubix, WA’s website building and hosting tool, is integrated with WordPress. It lets you design awesome-looking websites without getting into the nitty-gritty of complicated codes and programs. You can select from more than 3,000 templates and get your website ready in just a few clicks.
As someone who isn’t fluent in web programming, I found this feature very useful. The platform also offers domain registration services. You can either register a new domain name or use a free one. If you already have a registered domain name, you can migrate it to Wealthy Affiliate. The platform also offers sophisticated website management tools to ensure that all your data is backed up and secure.
What makes SiteRubix even more useful is the hosting solution. If you have ever owned or designed a website, you would know that hosting alone requires you to spend money every year. SiteRubix is integrated with WordPress to provide a secure and high-speed hosting solution for your website. You also get an SSL certification for your website, which is a must nowadays.
I find the uncomplicated website building and hosting feature to be immensely helpful. The ability to design and update my websites and manage my domains on one platform makes this easier. With every new website, I don’t have to worry about registering the domain and finding a secure hosting solution.
If you are someone who likes to have full control over their websites, the limited functionalities of SiteRubix will bother you. You are restricted within the themes and elements available on the platform. If you are well-versed in web programming, it makes more sense for you to design your website from scratch.
Additionally, it can create a potential lock-in situation if you ever want to quit Wealthy Affiliate. We felt the need to highlight this in our review because your website design, domain, and hosting is managed by Wealthy Affiliate. This might make it difficult to migrate your site down the line. In the worst-case scenario, you will have to start from scratch and build a new website. Imagine the amount of quality website traffic you will lose before your new website is operational.
Market Research Tools
Research plays a crucial role in every stage of a business. It is particularly crucial when you are trying to set up an affiliate marketing business. You have to select a niche that you’d like to work in and identify the relevant keywords in your niche. Additionally, make sure to stay abreast of the latest market trends and know what your competitors are up to.
Jaaxy, a keyword research tool developed by WA founders Kyle and Carson, is integrated with the platform. While Jaaxy Pro costs $49 per month, a limited version called Jaaxy Lite is included for free in your WA membership; a helpful bonus for any affiliate marketing venture. It works pretty much like any keyword tool where you have to enter your primary/seed keywords. Jaaxy returns a list of the most relevant and popular keywords in your niche, along with metrics like search volume, competition, etc.
Additionally, the Jaaxy suite has a Site Rank tool that lets you track your website’s search engine ranking. You can take a look at where your website ranks on various search engines for specific keywords. This was of great help to me when I had just started working on SEO for my website, providing insights to make sure that affiliate links are implemented much better grow my affiliate marketing revenue.
Next is the Affiliate Programs tool that gives you a list of the most popular affiliate offers in your niche.
The robust Jaaxy suite eliminates the need for you to sign-up for paid versions of individual tools. For beginners, it helps to get the hang of the affiliate marketing tools and understand their purpose. This, in turn, helps you decide if you want to purchase a more sophisticated research tool.
These tools aren’t at part with industry-leading keyword research tools like SEMrush and Moz. Moreover, the affiliate marketing tool is quite redundant and outdated. It is limited to a few affiliate networks and isn’t up-to-date. It makes more sense to just run a quick Google search to find the best and latest affiliate offers in your niche.
This is the most distinguishing feature of Wealthy Affiliate and sets it apart from its competitors. The helpful and proactive WA community is the platform’s biggest strength. Anyone who has been a WA member will vouch for this. The platform is built around the concept of providing top-notch customer support.
Imagine being able to get round-the-clock support from experts, including the founders. You can even have private conversations with experienced members. Moreover, the live chat feature lets you interact with others in real-time. This eliminates the need to rely on a ticketing system and wait for your queries to get resolved.
Members are also encouraged to share updates about their journey. It reinforces the community bonding and motivates other members. As a beginner, I found this immensely helpful considering how isolating internet entrepreneurship can be.
Make sure that you also have to take time out and give back to the community. As you start gaining knowledge and expertise, you have to make an effort to handhold beginners. While I won’t necessarily categorize this as a bad thing, it should be noted in this review as it might bother members who aren’t as social as others.
Round-the-clock expert advice helps you grasp the overwhelming amount of information shared during the training. The live chat feature ensures that you don’t get stuck for too long at any training modules. This is particularly useful for beginners.
The platform is designed in such a way that it demands interaction. If you don’t enjoy being social and interacting with strangers, the WA community can appear to be hyperactive. There are also instances when certain members post updates/queries just to stir a conversation. I think the platform will benefit if members’ posts are moderated, and some kind of quality control is introduced.
How much does it cost to join Wealthy Affiliate?
It won’t be fair to list all the features of Wealthy Affiliate without discussing its pricing. I’ve already mentioned that the platform has a freemium model that gives you access to limited functionalities for free. Only when you are fully-convinced and ready, you can sign-up as a paid member at $49 per month.
Do you think the features offered are worth the investment? I’d say it depends on you. Firstly, you should know if you can afford to pay the membership fee every month. It is also crucial to analyze whether you will be able to recover this amount once your business picks up.
As far as the features are concerned, I think Wealthy Affiliate is worth the price. Think about it – the membership fee already covers the cost of domain registration, website hosting, and research tools. These are the most crucial components required to set up an online business, which goes a long way to justify paying to become a premium member. You can’t, of course, put a price on the educational resources and community support that the WA training offers.
However, I’d like to emphasize here that Wealthy Affiliate doesn’t just demand monetary investment. You should be willing to spend hours going through the course material and follow the techniques shared in the lessons. You should also remain actively involved in the community to make the most out of it.
Moreover, most of the marketing techniques included in the courses rely on your content creation prowess. You have to be good at writing or have the eagerness to improve your writing skills. If you are not ready or your schedule doesn’t permit this commitment, you may not benefit from the WA program.
The freemium model lets you catch a glimpse of the courses and other features without investing any money. Even the paid membership, at $49 per month, is quite economical considering the full range of features Wealthy Affiliate offers. Those who sign-up for free are also offered a limited-period discount on the membership fee. Moreover, there are no hidden costs or upsells.
Money isn’t the only thing you have to invest in Wealthy Affiliate. Your success on the platform depends on your hard work and dedication. If you sign-up with the expectation of earning from day one, you will be disappointed.
Now we have a better understanding of what Wealthy Affiliate offers. But you can’t fully trust a platform unless you know what others have to say about it. It is time for us to take a look at Wealthy Affiliate reviews by other members.
Does It Really Work?
The thing with most Wealthy Affiliate reviews is that they present a prejudiced and one-sided view of the platform. They start with something explosive like “Wealthy Affiliate Review: Legit or Scam?”, only to end up singing praises and persuading you to sign-up. This is mainly because most of these reviews are written by WA members who will make money if you sign-up.
To help you steer clear of a biased and financially-motivated affiliate review, I did some digging on the internet. The good news is most members have had a positive experience. Of course, there is room for improvement in terms of the course material and research tools.
Here are a few Wealthy Affiliate reviews that I find trustworthy:
It is interesting to observe how people of different age groups and backgrounds have derived value from Wealthy Affiliate.
Here is another interesting thread I found on Reddit:
Wealthy Affiliate has helped many members build successful online businesses and earn passive income. However, before you join the platform, you should understand if it is the perfect fit for you.
Can you really make money with Wealthy Affiliate?
The truth is there is no straightforward way to answer this question. I shall, however, help you take a closer look at the positive and negative aspects of the platform. This, in turn, will help you make an informed decision.
Advantages of Wealthy Affiliate
The biggest benefit of Wealthy Affiliate is that it is a community-driven platform. This is a blessing for beginners who can get easily overwhelmed by all the new things they learn in the courses. The responsive and supportive WA community handholds you through the process and ensures that you are never alone on this journey.
If you are more of an introvert, you can leverage the private messaging and live chat features. Most experienced members are eager to share their knowledge and help resolve your problem. Another factor that sets it apart is the direct participation of the founders. They are actively involved in designing the training modules and can be reached via private messages. This is something I’ve rarely seen on other affiliate marketing courses.
The all-in-one functionality of Wealthy Affiliate also helps beginners ease into the strenuous task of starting a venture. Think of the platform as an umbrella under which you will find everything you need to get your website running. The research tools help you on the quest to attract quality website visitors and convert them into paying customers.
The ability to find everything under one roof eliminates the need to scour for individual tools and components. This, in turn, helps you save time and focus on creating good content. Imagine if you had to build your website from scratch and then work on SEO. You could outsource this work, but that would just mean spending more money.
The Wealthy Affiliate interface is fairly intuitive and user-friendly. The combination of study materials, videos, and live webinars make the courses engaging and interactive. While you can find most of the information elsewhere, having it presented in a structured form is helpful.
I also find the freemium model suitable for beginners. The world of affiliate marketing is filled with fraudulent platforms and courses. It is natural to be skeptical about spending your hard-earned money without knowing that the platform has to offer. You can join Wealthy Affiliate for free and get first-hand experience of the educational resources and tools.
The best part is that all the courses are available for both free and paid members. This makes you want to believe that the platform is built to help you on your entrepreneurial venture. Even the membership fee is economical, considering the wide range of features you can access. The absence of hidden costs and upsells makes you want to believe that this platform is legit, after all.
It is also essential to point out that Wealthy Affiliate never makes any false claims or assurances. It is clear from the start that the platform will support you in every possible way to help you build a sustainable online business. However, at no point does it say that it is going to happen with the blink of an eye. The emphasis on white hat techniques is another sign of a reputed and trustworthy platform.
Disadvantages of Wealthy Affiliate
One of the biggest drawbacks of Wealthy Affiliate is its partially outdated course material. The training never touches upon important aspects of SEO, such as inbound links and link building opportunities. Even the social media marketing techniques discussed involve outdated methods such as creating a Facebook page and commenting on various groups. While this is an essential part of digital marketing, it doesn’t guarantee website traffic.
The courses completely ignore the importance of off-page SEO and focus on PPC advertising instead. This is particularly alarming considering Google’s emphasis on backlinks as a critical ranking factor. Your website can only gain visibility on search engines when your off-page SEO strategy works in tandem with your on-page SEO efforts. This is a point that the trainers at Wealthy Affiliate seem to have missed out.
The course materials also ignore other effective digital marketing techniques such as email marketing and influencer marketing. Moreover, the Online Entrepreneur Certification program doesn’t cover new-age traffic generation avenues such as YouTube. While the course is a great starting point for beginners, experienced affiliate marketers won’t derive much value from it. This limits the scope of Wealthy Affiliate to beginners and intermediates only.
The website builder and more notably, the keyword research tool, while great for newcomers, lack advanced features. For instance, there is no way for you to change the color scheme or individual elements of a website theme. If you like to have full control over your website and SEO strategy, you will feel like your wings have been clipped. Moreover, the platform only lists a few affiliate programs in every niche and doesn’t update them regularly.
The all-in-one functionality, that distinguishes Wealthy Affiliate, can also act as a negative. It creates the likelihood of a potential lock-in if you ever want to quit the platform. Migrating all your websites and domains to a different platform can be a herculean task.
However, my biggest issue with Wealthy Affiliate is the Affiliate Bootcamp program. Firstly, it reiterates many of the points covered in the other program instead of introducing new concepts. If you have already finished Online Entrepreneur Certification, wouldn’t you want to skip through the overlapping topics?
Secondly, a significant part of the course focuses on PPC advertising and how it helps build your audience. For beginners, this might create the false illusion that they can bypass the long road of SEO and still get website visitors. While PPC ads are extremely effective, they are rarely used as a tool for driving traffic. It is important to underline the purpose of using different digital marketing techniques.
Lastly, making the Affiliate Bootcamp course available to beginners dilutes the quality of WA’s educational program. Many novice marketers can be fooled into believing that they can start a flourishing online business just by selling WA membership to others. You earn a commission every time someone registers using your affiliate link. If you go down this road, things can start spiraling out of hand pretty soon.
It is crucial to understand that niche selection is a very important part of any new business. If the niche doesn’t align with your nature, it is difficult to establish a successful business. Think about what appeals to you and what you feel passionate about. It is this passion that will help you build an engaged and loyal audience.
Let’s say you are passionate about food and have started a blog where you share recipes and tips. Would you rather find ways to monetize this blog or create a new website to promote Wealthy Affiliate? If you choose the second option, the chances of your success are very slim.
Moreover, when newcomers start promoting Wealthy Affiliate, it often comes across as forced and gimmicky. It is simply because they lack the niche-specific expertise to sell this product. This is exactly what has contributed to a spur in the growth of unreliable Wealthy Affiliate reviews. Ultimately, this jeopardizes the credibility of the platform and makes people skeptical about joining it.
It is worth mentioning here that Wealthy Affiliate never forces you to sell or promote their training. The platform merely encourages you to give it a try. It is up to you to use your judgment and discretion and decide whether you want to do it.
The Final Answer
There are two ways to leverage Wealthy Affiliate and its offerings. The first approach is to acquire the right knowledge and skill set with WA’s training programs. Thereafter, you can select a niche, build your website, and develop a strategy to monetize it. You have to outline a plan to create and promote valuable content.
The other approach is to learn the tricks of the trade and become a WA affiliate. You build a website to promote the WA training and earn a commission every time a new member registers using your affiliate link. While this seems like a lucrative option, it may not be the most appropriate way of approaching affiliate marketing. This tactic will only work if the WA training resonates with the niche you are passionate about.
This brings us to the same question – is Wealthy Affiliate right for you? I’d suggest that you look at it the other way round. Are you right for the Wealthy Affiliate program?
Carefully evaluate what your strengths and weaknesses are. If content creation isn’t one of your strong suits, the WA training may not work for you. It is also crucial to have a clear idea of your goals. Are you in this for the long haul, or do you want a quick-fix solution to get rich?
Likewise, you should consider whether you can put in the required time and effort. If you are already engaged in a full-time job, will you be able to regularly follow the course lessons? Can you invest adequate time to publish good content and interact with the community? Your answers to these questions will help you decide if you should join Wealthy Affiliate.
Affiliate marketing is likely one of the most exploited and misconstrued money-making techniques. When done correctly, it can help you become a successful internet entrepreneur with a flourishing online business. However, it requires a concrete strategy and months/years of hard work before the results start showing. It is also helpful if you have a supportive community of like-minded individuals to help you on this journey.
This is exactly what Wealthy Affiliate offers. Unlike scammy programs that claim to make you rich overnight, it focuses on white hat techniques to build a sustainable online business. Additionally, it provides you with a plethora of useful tools for website building, hosting, keyword research, etc. to help you get started. The best part is that you can give it a try for free before you decide to become a paid member.
Are you looking to get started on your affiliate marketing journey? Click here to sign-up on Wealthy Affiliate for free. Get started with the Premium membership for only $19.
*First month premium for only $19
DISCLOSURE: The HUSTLR goal is to help readers navigate around the digital economy by learning digital skills to achieve their life goals. This blog post may contain affiliate link(s) and any purchase(s) made through such links will result in a small commission to HUSTLR (at no cost to you). However, this does not impact our reviews and comparisons. We try our best to keep things fair in order to help you make the best choice.
Richa describes herself as an avid dreamer and a curious soul! She is a certified Content & Search Marketing Specialist from Digital Marketer, USA. With an experience of 5+ years as a content marketer and researcher, she is in love with Digital Breakthroughs, Content Marketing, Startup Strategies and so much more.